Starting out, a company may aim to make a small number of sales to one country and then expand as experience is gained. If you are already making sales to a buyer in one county because that buyer contacted you, then you might aim to find additional buyers in that country, or find new buyers in a second country.

If you are willing to expend time, effort, and funds to get started, it is recommended to

Write a short written plan: A good first step is to prepare a short written plan that includes

• your goals
• a statement of why your product and service will appeal to foreign buyers
• the expertise you have and that which you will need to acquire
• a list of action steps you will take within a certain timeframe
• any estimated costs associated with the steps